NEWS
Digital Lifestyle/ IT-Sites across Europe
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PREMIUM PUBLISHERS ONLINE offers you the largest premium editorial network of IT and Lifestyle sites across Europe. With one single point of contact, this network reaches more than 14,7m unique users (345 mio page impressions per month) in ten European countries.
Two major IT Websites in Europe and the pan European download community CHIP.download.eu are part of this Digital Lifestyle and IT Network.
01.net is the number 1 IT site in France with more than 165m PIs and 6.2m unique users. 01.net is tailored for Internet users with a strong personal or professional interest in information and communication technologies . With eleven B2B and B2C channels and 26m downloads per month the site is the number one in Europe. With 01.net you reach 88% of the French IT decision makers. One in three users connects to 01.net at least once a month.
CHIP Online is the number 1 IT site in Germany. With nearly 200m PIs and 30m visits, the website reaches more people than the second- and third-ranked publications Heise and Computerbild combined. Chip Online has a strong community which includes more than 300,000 active users.
CHIP also offer its Download.CHIP.eu portal which is the first European community for tools and software and is available in Germany, Great Britain, Poland, Czech Republic, Romania, Hungary, Russia, Turkey and China. Last year Download.CHIP.eu has seen strong growth in page impressions and unique users.
CommunityEffects 2008
The recent survey of TOMORROW FOCUS AG analysed the acceptance of different ad formats in social communities as well as their potential for viral campaigns.
The young user base of communities is mainly interested in entertainment. Music, videos and games proved to be the ideal advertising environment. Interaction of the advertiser through a combination of discrete messages, a big fun factor and the indirect possibility of communication with other users is exceptionally successful.
To see the full survey please click here:
CommunityEffects (PDF)
PREMIUM PUBLISHERS ONLINE moved office in London
At the end of March our London office moved from North Kensington to the vibrant Camden.
Our new contact details are:
PREMIUM PUBLISHERS ONLINE
the international Sales of
Tomorrow FOCUS AG
10a Belmont Street
London NW1 8HH
Phone: +44 (0)20 7428 4427
Fax: +44 (0)20 7428 4421
URL: www.premium-publishers.eu
WEBSITE SPOTLIGHT
Gazeta.pl
Gazeta.pl (www.gazeta.pl) is one of the largest websites in Poland. The homepage is the gate to 45 different websites and 100 services. More than 6m unique users per month (Gemius Traffic 10/2007) log on to gazeta.pl. The portal also records more than 430m page impressions every month.
In addition to continuously updated news from Gazeta Wyborcza, the largest Polish daily newspaper, the daily Metro and domestic and world news agencies, the site provides access to a wide selection of topical information services, classified ads, freemail accounts, catalogue of Polish websites and news groups. According to research by PBI, 70% of page views on the Gazeta.pl website are by people aged 25 or older. 48% of the users have a higher education and earn above average. Among the users many are directors, managers, white-collar workers and self-employed people.
The portal is divided into the sections news, economy, stock exchange, money, company, job, woman, baby, home & real estate, automotive, culture, newsgroups, video platform and photo forum.
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About PREMIUM PUBLISHERS ONLINE
PREMIUM PUBLISHERS ONLINE (www.premium-publishers.eu) is the largest European sales network for premium editorial websites which currently offers perfectly targeted advertising on over 100 premium editorial websites with a reach of more than 65,5m unique users in 9 European countries.
The network combines the websites of eight strong publishing houses: Associated Northcliffe Digital, IPC Media (UK), Tomorrow Focus (Germany, Austria, Switzerland), 01net (France), El Mundo (Spain), Telegraaf Media Groep (the Netherlands), Gazeta (Poland) and Manzoni (Italy). New partners will join shortly. Premium Publishers Online is founded by Tomorrow FOCUS AG, one of the largest online sales houses in Germany with one billion page impressions per month (IVW 01/2008). The major shareholder of this listed stock corporation is the media company Hubert Burda Media.
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© 2007 - PREMIUM PUBLISHERS ONLINE - the international sales of TOMORROW FOCUS AG
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